OOH locationOur insights allow you to have a comprehensive understanding of who is passing by and enable you to make better decisions.
Data is the currency of the modern economy. Do you want to make more profitable and data-backed business conclusions? With Kido’s POI data insights, you can tap into the endless possibilities of making streamlined marketing, production, and supply decisions.
areas of opportunity with KIDO Dynamics
With KIDO Dynamics you get visualised data, KPIs and insights for any road, any time of the year in any segment. You will access reliable and highly representative, actionable data that will answer your questions and make your decision making easier.
Don’t lose time and resources, access our OOH location insights and invest smarter.
Leverage actionable insights to identify new areas of opportunity and improve your OOH activities. Allows flexibility and exploration of different locations before making an investment and optimising your budget.
Our insights are accessible through KIDO’s visualisation platform, or easily downloadable as a csv file or API.
We understand how important it is for your projects to have reliable and accurate data. The KPIs visualised and represented in that solution, allow precise planning and forecasting of different OOH advertising activities.
Understand the demographic profiles of the people passing by your locations and manage precisely your OOH campaigns.
The foundation of your success is the planning and making the right decisions. KIDO Dynamics and our insights will allow you to analyse and compare OOH locations, providing audience measurement, impressions and reach insights.
Utilise these insights and make your next OOH campaign a success.
People’s Trips
between areas
Visitor Flow &
Stays
Visitor’s Footprint
in the area
OOH Impact
Measurement
Sharing highlights and some interesting insights we have discovered while completing the largest and most extensive mobility analysis ever done worldwide. We analysed more than 4 billion trips in Spain in the span of 12 months. Read more about our findings here.
Through observing people’s flow in Spain and their mobility patterns we reconstructed and visualised how Omicron expanded within the country in 2021.
Alberto Hernando shares the results of our collaborative paper on the spread of SARS-CoV-2 and the model Kido Dynamics built correlating the people’s mobility and visualising how the virus spread.
Explore our observations and analytics on the people’s mobility during the COVID-19 confinement in Spain in March 2020.